Page Title SEO
One of the most important considerations when trying to get a page listed at the top of the search engine results is the optimization of the page title. This is because the page title is the main element that a search algorithm will actually use in order to index a given web page and it is also the first thing that your target audience will see when looking for your products and services in a sea competitive of results.
In addition to functioning as the most powerful search engine optimization technique at your disposal, page title optimization is also exceptionally straightforward to implement. All you have to do is add or change a single line of text as part of the HEAD section of your HTML source code as illustrated below:
<title>Uniquely Descriptive Title With Relevant Keywords</title>
As an SEO Virgin taking your very first steps on the road to search engine optimization success, you should always ensure that your page titles are accurately descriptive, uniquely interesting and keyword-rich whilst at the same time never exceeding 6 or 7 words in length. The fundamental idea behind page title SEO is that you should also strive to provide a well structured title that potential visitors find compelling and appealing enough to actually click on when faced with other search engine results on the same page.